Jul 21, 2021Advancing Political Polling FAQBy The Global Strategy Group Research Team The 2020 elections were a watershed moment, not just for our country but for us as pollsters — as polling results in many cases overstated the Democratic margin of victory. In the subsequent months after the election, much has been written about the…8 min read8 min read
Nov 20, 2020Polling After 2020Polling After 2020 By Nick Gourevitch, Managing Director and Partner, GSG Politics If you are reading this, odds are that you have probably heard a lot of takes on the polls this year and you probably have your own too. Frank Luntz says the “polling profession is done,” while Nate…Polling9 min readPolling9 min read
Oct 31, 2019Four Takeaways from Twitter Banning Political AdsYesterday afternoon, Twitter CEO Jack Dorsey announced the company will ban political ads on the platform The changes, announced by Dorsey in an extended Twitter thread, will apply to both advertising relating to an electoral candidate and issue advocacy ads. The policy will be presented in more detail on November…Twitter2 min readTwitter2 min read
Oct 29, 2019What Comes Next: Multi-Channel Polling That Meets Voters Where They AreBy: Global Strategy Group Research Team “What’s the best methodology for polling these days?” Our polling team at GSG gets asked this question all the time. “Are phone polls really accurate anymore?” This topic has been of particular focus since Trump’s election but it did not start with that event…Politics4 min readPolitics4 min read
Feb 13, 2017SUPER BOWL LI: Business vs. Politics?During this year’s Super Bowl, we saw a number of commercials that appeared to either explicitly or implicitly, take a political stance. A lumber company tackled immigration. An automobile company addressed gender equity. A tech company embraced diversity. These messages were broadcast to a huge audience; according to Nielsen, Super…Super Bowl5 min readSuper Bowl5 min read
Mar 17, 20161. Less than 25 percent nationwide believe that @POTUS had no constitutional duty to nominate a replacement.Politics2 min readPolitics2 min read
Published in The GSG Blue Book·Feb 10, 2016Best Practices for Digital CommunicationsThe 2016 campaign represents a turning point for digital communications. Gone are the days of digital proving its worth, feeding on the scraps that fell from the table of TV buys and mail drops. 2016 will be more than the year of Facebook or YouTube or Snapchat. Instead this will…Politics4 min readPolitics4 min read
Sep 24, 2015Smaller isn’t betterHow Democrats can beat the Republican argument for smaller government — As the Republican candidates sparred over taxes, health care, and immigration, the ideological fissures within the GOP were on full display in the September 16th CNN Primary debate. But the Republican hopefuls did have one big thing in common: they all called for smaller government. For decades, GOP leaders have…Politics5 min readPolitics5 min read
